Nike Ad.

Obviously, Nike is trying to sell shoes that seem to make you jump higher or make you look better.. Everyone loves the idea of  zero gravity or flying and these shoes and Nike trying to make that dream come true. Unfortunately shoes cant make any of these things happen. People wear these shoes for swag or style. Nike is exaggerating the ability to fly and defy gravity through shoes, but they're making money and that's what matters. It doesn't matter if buyers can't fly or defy gravity but looking like a basketball star or wearing shoes made by baller's at costs of hundreds of dollars for manufacturing wages less than a dollar an hour. But buyers haven't complained so its not a big deal and Nike you enjoy the money your getting it wont last forever nothing does.